See through your customers' eyes

User Research

Our research gives you the insights to define products and services that reflect genuine user needs. Our methods include field studies, user surveys, contextual interviews, and task analysis.

Interaction Design

Blink Interactive designs complex applications which are mission critical to our clients’ business. Our user-centered approach includes wireframe prototypes, screen flow diagrams, user scenarios and task analysis.

Usability

We test concepts, prototypes, and existing products in our on-site usability labs and on location. Our techniques include baseline testing, iterative testing, heuristic evaluation, and cognitive walkthroughs.

Essays

Why Usability Professionals Care About Privacy

By Nika Smith, Usability Specialist

Social networking and content sharing web sites like Facebook and Flickr make it easy for users to connect and share details of their lives with others. Unfortunately, it is all too common to hear stories of users unknowingly sharing embarrassing status updates or photos with their professional colleagues, due to misunderstanding or ignoring available privacy settings in these sites.

Lessons from Usability Testing: Designing for the Real World

By Jen Amsterlaw, Usability Specialist

When designing a new system (or redesigning an existing one), it’s important to keep the user's real-world context in mind. A lot of thought and effort will hopefully go into making sure the product delivers the right set of features, has the right look and feel, and abides by standard UI conventions. But designs that seem solid conceptually can still fail if they do not take into account how real users will interact with them in the real world.

Increasing Your Chances of Successful Design Decisions

By Heidi Adkisson, Director of Interaction Design

It's always disappointing when a design decision‐‐or collection of decisions‐‐don’t turn out the way you imagined. You may "feel the pain" through your customer service center or when you try to add functionality to features that were awkwardly designed originally.

Following through: turning usability findings into design changes

By John Dirks, Director of Usability Engineering

You're coming up for air after an intense usability study. Your usability consultant has delivered actionable findings and recommendations to your team that you know would really improve the user experience. Now what?

All Essays

Blink News

January 30, 2009

Codeplex a Smashing Success

We've had the pleasure of working with the Microsoft Codeplex team over the last year and wanted to share some of their recent good press (CNET, Softpedia).

November 26, 2008

A strong 2008

Blink is on-track for a record year in 2008. New clients include: ABC TV/Disney, American Greetings, Arc'teryx, Microsoft: Advertising, Codeplex, MSN, Windows Live. My Space, PEMCO Insurance, Real Networks, Speakeasy, Starbucks Corporation, and Vulcan Productions.

November 9, 2008

Worldwide User Feedback

Over the last year, Blink has traveled around the globe conducting Usability Studies in Taiwan, Germany, the UK and across the United States. Studies include on-site testing of hardware user interfaces, as well as paper prototype testing for Microsoft Advertising.

January 27, 2008

WTIA Funding Partner

Blink is proud to announce that we are a funding partner with the Washington Technology Industry Association for 2008. The WTIA is the state's oldest and largest technology trade organization. For more information, please see www.washingtontechnology.org

January 2, 2008

Blink Design Library

The Blink Design Library is an informal collection of interface design examples (primarily from the web) in a blog format. We update the design library weekly with new examples contributed by our staff. We hope you enjoy it!

January 1, 2008

Microsoft Preferred Vendor

Blink continues to be a proud member of the Microsoft Vendor Program with preferred vendor status.